The Impact
Fashion sucks for the planet.
The 2.5 trillion industry makes up 10% of the world’s GHG emissions. Fashion brand’s have committed to aggressive sustainability goals to remedy this, but with limited alternative materials, their behind target.
& polyester is at fault.
Polyester is in 60% of the clothes we wear, and it’s essentially just plastic. Polyester never biodegrades, consumes 70 million barrels of oil each year while generating 50 million tons of landfill waste and 40 trillion ocean microplastics every year.
What if fashion could actually save the planet?
Instead of using the world’s most valuable resources, such as fuel, land and water to create clothes, we use the world’s most abundant waste source: Food.
Environmental Impact of ~1 garment made with ALT TEX:
ALT TEX is moving key UN sustainability goals:
Projected medium-term diversion of 150,000 tonnes of food waste can prevent 750,000 tonnes of GHG emissions annually.
Projected medium-term diversion of 150,000 tonnes of food waste can prevent 750,000 tonnes of GHG emissions annually.
Projected medium-term diversion of 150,000 tonnes of food waste can prevent 750,000 tonnes of GHG emissions annually.
Projected medium-term diversion of 150,000 tonnes of food waste can prevent 750,000 tonnes of GHG emissions annually.
